Why is this important?
A good community brand can attract new business, residents and visitors, helping to diversify the local economy and enhance the quality of day-to-day life for the entire region.
Vision of success
- Kenosha County has a clear, concise vision for the future and evokes a strong positive image
- Kenosha is being compared to Milwaukee and Chicago and is a destination along the corridor
- There is an interconnected system where information about Kenosha activities are easily accessed on a year-round, 24/7 basis
- Signage links I-94 to the downtown, influencing travelers to leave the freeway to explore Kenosha to increase tourism